Artificial Intelligence for Marketing Departments.

Most teams use ChatGPT as a faster writer. That is only one prompt. I build the rest: integrated AI workflows that connect research, creative, distribution, and measurement — so a lean marketing team can move like a larger one.

Meta Technology Partner · Technical Marketing Lead · Ex-Growth Lead for B2B SaaS · Shipped products in public since 2021.

What “integrated AI workflows” actually means

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ChatGPT is a single prompt. A marketing department needs a chain: ideas become copy, copy becomes campaigns, campaigns become data, and data becomes the next idea. I connect those steps with code.

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About

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I spent years running growth and performance marketing for B2B SaaS and marketplace startups — drowning in spreadsheets, manually stitching reports, and watching budget decisions happen without data. Then I learned Python. Not to become a software engineer, but to remove the manual work that was slowing the team down.

That led to a different way of running marketing: AI workflows that connect research, content, ads, CRM, and analytics — so a small department can plan, execute, and measure like a much larger one. I have shipped products in public since 2021, from an SEO automation tool to a WhatsApp-first CRM, and I write about the workflows I actually use.

Background: Sales & marketing operations, Indonesia. Comfortable across the full stack of a modern marketing department: strategy, paid media, data, automation, and AI product engineering. Building for marketing teams that want practical results, not theory.